“One day in 1969, the student, Carolyn Davidson, was approached by Knight and offered $2 per hour “to make charts and graphics” for his business. For the next two years Davidson managed the design work on BRS. “Then one day Phil asked me if I wanted to work on a shoe stripe,” Davidson recalled. The only advice she received was to “Make the stripe supportive of the shoe.” Davidson came up with half a dozen options. None of the options “captivated anyone” so it came down to “which was the least awful.”
If there's one thing Carolyn taught us (especially graphic designers), don't sell yourself short. Not all of us are going to create a Swoosh, but you never know. Could end up getting paid $35 to create the most recognized/timeless logo in the world. She did eventually get compensated with a diamond ring and undisclosed amount of nike stock.
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